Cultural Attractions and Activities

Among the green folds of Rhodope Mountain, just a few minutes away from Grand Hotel Murgavets, rises the Snow Maiden Tower — one of the most beloved and impressive places to visit in Pamporovo. If you are looking for a place where nature meets panoramic views and an authentic Rhodope atmosphere, this is the location that will inspire you and make you smile.

Why choose Snow White Tower?

The Snezhanka Tower is the highest point in the Pamporovo region — it rises to 2028 meters above sea level. From its observation terrace, a 360-degree view is revealed that will take your breath away: the majestic hills of the Rhodopes, the Smolyan lakes, the Golyani Perelik peak, the Golyi Persenk peak, and in clear weather even the Rozhen Observatory is visible. It is a moment when the feeling of spaciousness and freedom fills every sense — especially at sunrise or sunset, when the light gently touches the horizon.

How to get from Grand Hotel Murgavets?

Access to the Snow White Tower is surprisingly easy and pleasant. From Grand Hotel Murgavets the road passes through the center of Pamporovo and follows a clearly marked asphalt road, which can be traveled both by car (about 20 minutes) and by Ardashli — Snezhanka tourist lift, which adds another touch of adventure to the ascent. The elevator is an excellent option for those who want to combine travel with enjoyment of nature and escape from active car traffic during busy seasons.

What to expect and how to prepare?

At the top of the tower you will be greeted by a cozy cafe, where you can drink a cup of hot tea, enjoying the view, or try homemade pastries. We recommend wearing warm clothes during the colder months, as at the peak the wind can be strong even in summer. Don't forget your camera or smartphone — the views are worth every photo. Nature lovers can include a visit to the tower in a longer route, combining it with a walk to the Orpheus Rocks — another Rhodope jewel located just a short walk from the tower.

The best time to visit and little secrets

Snow White Tower is open for visits all year round. Spring and summer offer green and warm views, suitable for mountain walks and picnics by the surrounding meadows. Winter is a real fairy tale — the snow cover gives the Rhodopes a unique shine, and endless expanses of snow reveal themselves from the top. If you want to avoid the crowds, choose a weekday or the early morning hours on the weekend.

Find out more — nearby attractions

Near the tower you can combine the walk with a visit to the Smolyan Lakes or the Orpheus Rocks, for which you will find clearly marked paths. The area offers a variety of eco-paths and places for photos, and nature reveals hidden corners that enchant with the silence and breath of a pine forest.

Useful information

Address: Kula Snezhanka, 4870 Pamporovo, Bulgaria
Opening hours: Every day, 09:00 — 17:00 (it is advisable to check in advance in winter conditions)
For more information: pamo.me

Invitation to experience

Take time for a different and authentic experience in the Rhodope Mountains. At Grand Hotel Murgavets you will find the comfort of a mountain lodge, and the Snow White Tower will add a pinch of inspiration to your trip. Come and see for yourself how beautiful and unadulterated Rhodope adventures can be!